Session Presenters
Robin McDougald
Chief Retail & Product Officer
Texas First Bank
Matt Phipps
Chief Marketing Officer
Agent IQ
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About the presenter
Presented by
Robin McDougald
Chief Retail & Product Officer
Texas First Bank
Robin McDougald is the chief retail and product officer for Texas First Bank. Ms. McDougald has been a community banker for over 35 years. Her passion is in retail banking and that is where she’s spent the majority of her career. Retail banking is ever changing and is always presenting new challenges which keeps her engaged.
Ms. McDougald is the future president of the Baytown Rotary Club, current board member of the Baytown Little Theater and past campaign chair for the Baytown and Chambers County United Way.
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About the presenter
Presented by
Matt Phipps
Chief Marketing Officer
Agent IQ
Matt Phipps is the chief marketing officer at Agent IQ. Mr. Phipps has over a 20 year career in global marketing and branding. Early in his career, he co-founded a brand marketing agency that served the Silicon Valley high tech startups and giants. Mr. Phipps took that experience to build a brand of his own and a franchise system that successfully expanded across California and Arizona. He then led digital marketing across Asia Pacific out of Melbourne, Australia for a multi-billion dollar life sciences company.
Partnership Presentation 4: Relationship Banking Beyond the Branch
As banking products and services continue to get disrupted and more commoditized, your relationships with your customers become more and more crucial in maintaining a competitive difference. This session explores how you can extend those relationships beyond your physical footprint and create a digital customer experience that not only meets your customer expectations but also makes your institution more efficient.
Session Resources
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Session Presentation
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Keeping Deposits For The Long Term