Session Presenters

Bethany Lewis
Senior Director, Sales Strategy & Operations

Breakout 1: The Due Diligence You’re NOT Doing: The Role of Branding in Ensuring M&A Success

In M&A, branding can be a liability or an asset in aligning legacy banks and positioning the new organization for growth.  This breakout delivers the due diligence necessary to avoid reputational, legal or operational risk with real stories of banks that leveraged branding early in the M&A process.  Ensure your M&A strategy is in the best position to succeed.

Session Resources