By:
Naomi Snyder, editor-in-chief at Bank Director
Banking doesn’t have a reputation for having the best apps. There are some very good reasons for this, including the need for extra security to protect millions and sometimes billions of their customers’ assets. Still, as people increasingly use their phones for everything from web surfing to shopping, texting and banking, the lack of decent banking apps could really hurt individual brands. According to advisory firm AlixPartners, which got 5,000 consumers to fill out an online survey in the second quarter of 2015, 62 percent of people who switched banks in the previous year said mobile banking was important or...
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Editor-in-Chief Naomi Snyder is in charge of the editorial coverage at Bank Director. She oversees the magazine and the editorial team’s efforts on the Bank Director website, newsletter and special projects. She has more than two decades of experience in business journalism and spent 15 years as a newspaper reporter. She has a master’s degree in journalism from the University of Illinois and a bachelor’s degree from the University of Michigan. You can contact Naomi at [email protected].