What Wells Fargo Teaches Us About Culture

For years, investors and others viewed Wells Fargo & Co. as the bank with the strongest culture, the highest profitability and the best reputation in the nation. But the very thing Wells Fargo was admired for – its sales culture – led to its Icarus-like fall from grace. The scandal is now a familiar tale, publicized first when the Los Angeles Times broke the story in 2013 about a culture run so wild, employees en masse created accounts without customers’ permission in order to meet aggressive sales quotas. With $1.95 trillion in assets, Wells Fargo is the country’s fourth largest…

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Naomi Snyder


Editor-in-Chief Naomi Snyder is in charge of the editorial coverage at Bank Director. She oversees the magazine and the editorial team’s efforts on the Bank Director website, newsletter and special projects. She has more than two decades of experience in business journalism and spent 15 years as a newspaper reporter. She has a master’s degree in journalism from the University of Illinois and a bachelor’s degree from the University of Michigan.

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