Small businesses are increasingly looking for more sophisticated financial solutions, like digital payments. Yet, many community banks haven’t adapted their products and services to meet these demands. Banks that don’t address their small business clients’ pain points ultimately risk losing those customers to other financial providers. Derik Sutton, vice president at Autobooks, describes how community banks can bridge that gap with embedded fintech.

  • How Small Business Needs are Changing
  • Confronting Competition
  • First Steps to Embedded Fintech

Autobooks’ cloud-based platform is built on Microsoft Azure.


Derik Sutton

Chief Marketing Officer

Derik Sutton is the CMO at Autobooks.  He has a track record of helping to build, market and sell products in the financial industry.  He joined Autobooks in 2018 as the VP of product and experience.


During his career, Mr. Sutton has helped bring 2 digital banking platforms to market that are now leveraged by over 1,000 financial institutions.  He founded Become Labs, a product and design company that focused on fintech companies and financial institutions.  During his time there, he helped companies launch new brands and digital products, consulted with financial institutions on their digital strategy and helped financial institutions build new custom online and mobile banking experiences.