Soren Bested is the chief operating officer of San Francisco-based Agent IQ, a provider of digital customer engagement solutions specializing in making financial services more personal again.  Mr. Bested oversees the operational and administrative functions of Agent IQ, while implementing enhanced business strategies that align with both the short and long term goals of the company.

Mr. Bested’s multi-continental career has allowed him the opportunity to see many of his achievements heralded as revolutionizing the mobile banking and payments service industries. 

Prior to working at Agent IQ, Mr. Bested most notably held executive positions at Pivotus Ventures, Monitise and the World Economic Forum.  Recognized for his professionalism and humanity, his ability to be seen as the smartest person in the room has propelled him to great heights within the worlds of fintech, biotechnology, healthcare and international strategic collaboration.

Michelle Hamilton is the CMO for Park National Bank and oversees the bank’s marketing, communications and direct banking programs. After 10 years in banking and marketing, Ms. Hamilton joined Park’s inaugural innovation team to help improve digital experiences for customers. Out of that work, ParkDirect was created, bringing to life the perfect blend of human empathy and digital sophistication in a convenient app. In 2021, she became the direct banking program manager, responsible for the new division to house ParkDirect’s digital personal banking team and customers, and she continues to lead the program in her current marketing role.