Dean Jenkins is Q2’s Principal Digital Strategist. Dean has more than 15 years of experience working both at banks and fintech companies where he developed in-depth knowledge of digital solutions that enable banks and credit unions to grow and deepen primary financial relationships. He plays a key role in establishing Q2 product strategies that are aligned with market needs and ensuring that Q2 products exceed the expectations of both FIs and the account holders they serve.
Digital as a Growth Driver
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Written by
Dean Jenkins
Principal Digital Strategist
Dean Jenkins
Principal Digital Strategist
Banks have long viewed their digital channels largely as a means to serve customers, and may be missing an opportunity to generate growth and profitability using that platform. According to Dean Jenkins, principal digital strategist with Q2 Software, bankers can use the digital channel to glean valuable insights into how customers are using their products and leverage that data to cross-sell additional services.
Topics discussed include:
- Lowering Customer Acquisition Costs
- Customizing the User Experience
- Leveraging Consumer Data
WRITTEN BY
Dean Jenkins
Principal Digital Strategist
Dean Jenkins is Q2’s Principal Digital Strategist. Dean has more than 15 years of experience working both at banks and fintech companies where he developed in-depth knowledge of digital solutions that enable banks and credit unions to grow and deepen primary financial relationships. He plays a key role in establishing Q2 product strategies that are aligned with market needs and ensuring that Q2 products exceed the expectations of both FIs and the account holders they serve.