Session Presenters
Breakout 7: From Local Roots to National Reach: How an Award-Winning Bank Expanded in 72 Days
Join us for a deep dive into the transformative journey of Citizens Bank of Edmond, an Oklahoma-based, single-branch bank that shattered traditional banking norms by going national in just 72 days. Learn how agility, the power of digital account opening technology and a strong brand identity facilitated this leap. As technology takes the forefront, explore the strategies employed by the bank to ensure the human touch and customer experience remains integral.
Session Resources
-
Session Presentation
-
Arrowhead Case Study
-
Be Where Banking Is Going