Session Presenters

Debbie Smart

Senior Product Marketer, Commercial Solutions


Gita Thollesson

Manager, Strategic Advisory Services


Katherine Weislogel

EVP, Head of Treasury & Payment Solutions

Synovus Bank

Breakout 6: Building Strong Foundations: Enhancing Commercial Relationships in Today’s Market

As banks and credit unions continue to adjust to the new normal of today’s interest rate environment, they must modify strategies and business practices for continued growth and profitability.  A focus on building strong, robust and lucrative commercial relationships is at the heart of those strategies for many financial institutions, and cross-selling is more important than ever.  What are the must-have offerings and capabilities that make commercial clients willing to go deeper with your FI?

Session Resources

  • Session Presentation
  • Five Strategies for Small Business Success
  • Premium Treasury Pricing
  • The Opportunity Your FI Is Missing by Not Effectively Selling Positive Pay
  • How Some Banks Are Prevailing In The Battle For Deposits