Things We’ve Read & Recommend The Sure Thing By Malcolm Gladwell Great stories close a gap between perception and reality. Nobody has mastered this art quite like Malcolm Gladwell. Gladwell is best known as the author of books like “Blink” and “The Tipping Point,” but some of his finest work, which often plants the seeds for his books, shows up in The New Yorker, where he’s a staff writer. A decade ago, in 2010, Gladwell wrote a piece for the magazine titled “The Sure Thing.” It’s tempting to think that successful entrepreneurs are extreme risk-takers, Gladwell posits, but this...
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