Contributor : Mike Branton

article | April 13th, 2012

Which Fee Income Camp Are You In?

There’s no debate: Every bank needs more fee income, as do a lot of credit unions. The only debate is how a financial institution is going about meeting this need.

By: Mike Branton
article | February 22nd, 2012

If $5 Foot-Longs Sell, then Why Not $5 Checking Accounts?

Re-thinking the benefits that checking accounts deliver to consumers.

By: Mike Branton
article | November 10th, 2011

Boosting Income Without Losing Customers

How financial institutions can increase fee income from these accounts without scaring off profitable customers.

By: Mike Branton
article | October 6th, 2011

Nothing for Something?

When it comes to consumer checking accounts, this is just the beginning of the chaos that we’ll see as banks try to recapture lost fee income.

By: Mike Branton
article | July 11th, 2011

What’s Next for Consumer Checking after Durbin?

What has to happen to your bank’s consumer checking line-up now that Durbin is done? (Plus, what are the effects of FDIC and OCC overdraft guidance and the first year negative impact of the Reg E changes.)

By: Mike Branton
video | January 30th, 2011

Moving Customers from Free to Fee Checking

Mike Branton, Managing Partner of StrategyCorps shares ways financial institutions can move customers from free to fee based checking and still keep them happy.

By: Mike Branton